🎉 Hey, India! Get your gym vibes on because PRS for Music has teamed up with the Indian Performing Right Society (IPRS) to fuel your workouts on Apple Fitness+. As this supercharged fitness service hits Indian shores, artists and creators will see faster payouts for getting you pumped up with epic music tracks! 💪
Instead of jumping through hoops, this new agreement makes the cash flow as smooth as your playlists. How? By streamlining the way royalties reach the right people, without the foreign exchange frenzy. So, every pulse-pounding track you groove to means quicker money for your fave artists. 🎶
Sami Valkonen, the Chief International Business Officer at PRS for Music, is totally hyped: “We’re stoked to join forces with IPRS and Apple Fitness+ to smash through the digital licensing speed limits. This is exactly how we want to help our partners get their royalties - fast and fair!”
Lock in your headphones and get ready, because your workouts are about to get epic with tracks from Taylor Swift, Bad Bunny, Kendrick Lamar, and Beyoncé lighting up your screen. Whether it's strength training, yoga, or throwing down in a dance session, Fitness+ has you covered across nearly 50 countries!
Starting at just 149 rupees per month after a free trial, stay glued to your favorite trainers and beats with its swoon-worthy Audio Focus feature, letting you toggle between jammin' music and trainer tips. 🚴♂️🌟
IPRS CEO Rakesh Nigam added with excitement: “This partnership with PRS for Music ensures every composer gets their well-earned spotlight when Apple Fitness+ blows up in India. We're thrilled to kick-off this journey!”
Fitness+ was a game changer at its 2020 launch, and with this collab, it's making waves in the Indian fitness scene, helping users stay active and grooving to some unbeatable beats. Jay Blahnik, Apple’s VP of Fitness Technologies, captured it all: “We're super excited to bring seamless integration and inspiration for a healthier lifestyle right to your screens!” 🏋️♂️📱✨