Hey music and fitness fans, we've got some thrilling news! 🎉 Apple Fitness+ has officially launched in India, promising to take your workout vibes up a notch with tunes from top artists like Taylor Swift, Bad Bunny, Kendrick Lamar, and Beyoncé. But there's more happening behind the scenes, thanks to a rad new partnership.
PRS for Music has teamed up with the Indian Performing Right Society (IPRS) to bring you an epic licensing deal that hits all the right notes. This collaboration is all about smarter, faster, and fairer royalty distribution to music creators, ensuring that the artists you love are getting paid for keeping your pulse racing during those intense workout sessions. 💪
Sami Valkonen from PRS for Music is hyped about it! He shared, “This is a blueprint for how cross-border licensing can work at scale. We’re creating a faster, fairer route for royalties to reach creators wherever their music is used.” And Rakesh Nigam, CEO of IPRS, echoed the excitement, emphasizing the importance of supporting songwriters and composers in the growing world of digital services like Apple Fitness+.
So here's the scoop: While you’re lunging, flexing, or finding your zen with guided meditations, the music that fuels your endurance is backed by a slick licensing system. Forget about those annoying payment delays, as this deal streamlines things, making it all about getting the cash straight to the creators. 💸
Apple Fitness+ isn't just about the music, though. It’s sporting cool features like Audio Focus, letting you tweak the balance between your trainer’s voice and the music, plus personalized recommendations tailored to your style and tracks!
So, why not jump on this fitness journey? With subscriptions starting at just 149 rupees a month after a free trial, it’s the perfect time to combine your love for beats and burpees. 🎶🏋️♂️